Client: Harmonix / NCsoft
For the launch of Harmonix’s highly-anticipated music mixing game, we had to create a big buzz that would resonate with the original fans of Guitar Hero and Rock Band, but also excite an entirely new generation of music lovers.
Working closely with Harmonix and their publisher, NCSoft, we created a live action video that not only amped fans for more, it introduced the world to Fuser with the first ever public-facing gameplay footage.